SaaS Valuation Calculator

Enter your company metrics to calculate valuation

Conversion Funnel

Number of active paid subscriptions right now

Number of app downloads per month

Percentage of users who activate after downloading

Percentage of activated users who subscribe

Average revenue per user per month

Percentage of customers who cancel monthly

Cash balance in bank accounts

Operating Expenses

Marketing and sales expenses as percentage of annual revenue

Research and development expenses

General and administrative expenses

Growth Parameters

Monthly growth rate of downloads

Monthly improvement in first conversion rate

Monthly improvement in second conversion rate

Target monthly churn rate to achieve

Monthly growth in average revenue per user

Investment Terms

Total amount of investment being raised

Company's average cost of capital from all sources

Expected revenue multiple at exit

Long-term sustainable growth rate

Percentage reserved for employee stock options

Multiple of investment returned to investors first

Additional Valuation Methods

Enable and configure alternative valuation methods for early-stage startups